Competition Day 3

Packaging is lit

Think about the typical house in your neighbourhood, or local city. It has a texture, a colour, a vertical or spread layout. It has a character. Now, let us imagine the people in this house. They clichéd, cultural aspects of the families that live in that house. Who are they? How do they look? What do they wear? Now build it. In 3D will limited time and the added pressure of a LED candle inserted into the main house structure. Successful (well, what I thought was successful) was focused on:
  1. Fantastic solid colour roof and details on walls and authentic decoration (ie: curtins, doorways, tiles on roof etc)
  2. Make a kid (we had a few) stop and stare at your project. If they are enthralled, you are on the right track.
  3. Consider gardens.
  4. Consider sizing perspective of the family / characters around the building.
  5. Leave plenty of time to mock and cut out the die.
  6. Refine. Decorate. Showcase an amazing diorama.
  7. There should be no 'white paper' walls.
  8. See number 6.

Competition Day 2

Editorial, collage and infographic. All under six hours. All aboard the fast train.

Nick Lamatalale (NL) kicked off an amazing drumming bongo with Thomas Palacin-Danthine which kicked Anne Cappelen Grandt and Heng-Hsiu Liu into a dance off to lighten the mood of a late start on Day 2. It was perfect. Unscripted. Delightfully primal. Lengthy briefing session quickly brought back the stress of a complex brief. Starting points seem only to add to confusion and several updates extended question time, which threatened to reduce competitor open communication with their experts. Nevertheless, competition started strongly, marking continued from the night before and the day flew. A few tips and notes:
  1. Learn the various ways to impose an Indesign document for a foreign printer. Use distiller, manually move pages to impose in a copied INDD document, drop in PDF's or simply use Acrobat. Practice these methods. There should be no excuse to not be able to find a workaround when it comes to duplexing or printing a booklet.
  2. Info-graphics are exactly that. Spend time to make the iconography and readable text work harmoniously with noticeable legibility. Hierarchy again plays a huge role here (*see a trend?). A table of numbers and data isn't an info-graphic. It is a table.
  3. A handsome and well composed montage of imagery is like oil paintings to visual artists. It is the slowest drying of all the medium's and often whilst mix-media (ie: vector elements and patterning) can come into play, the classics always look are 'just right'. They guide the eye through the work. Also, don't put a rhino hovering in a waterfall. They can swim, but generally, the way images are built up, it is best to stay grounded.
  4. Swift roll out into social media spaces is vital nowadays. Don't re-invent the wheel, just take your key elements and re-configure for the difference canvas sizes of the social inter-webs. Make solid colours work a little harder. Don't have tiny images or simply scale down the cover of your magazine.
  5. Your presentation board skills can always be better. Practice mounting work. Float mount, stack, mosaic tile it... Do everything you can to get better at setting square bits of paper on immaculately cut foam core.
 

Competition Day 1 Competition Begins A hefty, externally set branding, style guide and postcard brief was laid on for 6.5 hours today as competition begun at Worldskills Abu Dhabi 2017. It was amazing to witness 29 designers slam into a logo, 16 page style guide and three...

Competition Minus 1 Days Opening Ceremony and first full walk around Finishing touches on competition preparations and early finish allowed time for a full walk around of the Abu Dhabi National Convention Centre. Still major preparations occurring in every corner of the grand halls and adjoining tents. Follow...

Competition Minus 2 Days Familiarisation A traditional Graphic Design welcome of Worldskills 2017 competitors – who are clapped and welcomed into the briefing area, followed by intensive tool box check. Photos by Portugal expert Nuno Viana tell a fantastic story of the fresh faced (and young) competitors. [gallery type="rectangular"...

Competition Minus 3 Days

Assessment training

A day of solid assessment training for experts in the Graphic Design Worldskills workshop and test project discussions for Day 4. Highlights included going through and revising the Skill Management Plan, setting a timed agenda and talking about skill specific details relating to:
  • Bleed (it shouldn't extend or overwhelm)
  • Using Acrobat to check Layers, Overprint, Dielines, Print Production Spot Colours and ICC Profiles
  • Illustration spot colours and separation previews
  • Colour bars
  • Die fold, glue and cut lines in & outside the artwork area
  • Resolution effective PPI and DPI
  • Trapping, and
  • The sophisticated competitor hallmarks

Competition Minus 4 Days

Building the workshop, induction and the experts expert

It’s a relief to listen to a teacher who not only can instruct a class representating nearly every culture on Earth, but also in a non-native, second language. Introducing Markus Ruben Wiese from Leipzig, Germany — Worldskills’ Graphic Design Chief Expert in Abu Dhabi. Today he guided a large group of newbies through the basics and underscored each point with a genuine, authentic fair competition focus. He also completed the day with one of the best recaps I’ve ever witnessed:
  1. Hand wrote what had been achieved during the day.
  2. Asked for feedback and questioned the group “did you get what you needed...?”
  3. Posed the question—“What about the rules?”
  4. Held aloft — “and I have my presentation printed out”
  5. And tomorrow we will continue with ...
  6. Pause for effect, “How do you feel about that?”
  7. Reflected on the fact that most of the experts took mandatory assessment training... He asked “was it okay? Did you feel uncomfortable?”
  8. “You have the opportunity to do it again tomorrow”... Any comments on that?
  9. And then the kicker,  “please be all on time (8:45AM) or we will have to start earlier the following day...”
  10. Deftly wrapped it in a bow tie, staying around for another hour for further questions or some more assessment examination practice...

Competition Minus 5 Construction site, accreditation and desert experience Team Australian Experts arrived two days ago for acclimatisation at Worldskills Abu Dhabi 2017. Today, the Abu Dhabi National Exhibition Centre opened it’s doors to experts for accreditation packs, new expert training and a quick glimpse at the mayhem of partially...

Marie Wong and Adrian Huber from WRAYS delivered an outstanding presentation last night on AGDA WA's RAW FILE. RAW DEAL unpacking native file ownership to a room filled to capacity. A great mixture of professionals and students, you could hear a pin drop as the slides...

AGDA and DIA members came out to support local young talent on Saturday. Always a pleasure to chat to inspired and aspiring young creatives. Photos by TAFE ALUMNI grad Henry Quach. On topic and perfectly paced keynote by Sean Mckay from Media on Mars. Great morning had by...

Anthony Pittaway from Discus on Demand talked shop to our Adv Dips this week with tips, pre-press advice and options for graduate folios and ISTD submissions. Anthony is a qualified printer by trade so has a keen understanding of print production and colour management in both offset...

A welcome change of season and another great year of Spicers Paper Play at North Metro TAFE yesterday. Featuring the amazing Geoff Earl, paper merchant extraordinaire, our graphic design students from CERT IV, Diploma and Advanced Diploma were able to 'magpie-up' new paper stocks, ask questions and...